Noni juice is derived from the fruit of the noni plant, a small evergreen tree belonging to the coffee family. This tree thrives in regions such as the Pacific Islands, Southeast Asia, Australia, and India, often found growing near volcanic terrain.

Various names for noni across different regions include Indian mulberry, beach mulberry, great morinda, and headache tree.

Five Alive is a range of fruit juice drinks made with nature. The brand consists of both mono juice produced from a single fruit type and blends produced from a blend of five delicious tasting fruits.